Every week Home Media Magazine reports the latest Nielson VideoScan numbers for the Blu-ray vs. HD DVD battle. They include three figures: Weekly, Year-to-date, and Since Inception. Weekly numbers examine discs sold at retail over the course of just the current week, the YTD numbers look at sales from the first week ending in 2008 to the present, and the since inception numbers show the relative performance of Blu-ray and HD DVD discs since the formats' respective births.
Nielson VideoScan Data for Week Ending 1/6/08
Source: Nielson VideoScan via http://www.homemediamagazine.com/
Weekly sales: Blu-ray leads HD DVD 65% to 35%, 100:53.8, or 1.86:1
YTD sales: Blu-ray leads HD DVD 65% to 35%, 100:53.8, or 1.86:1
Since Inception sales: Blu-ray leads HD DVD 62% to 38%, 100:61.3, or 1.63:1
Well, given the Warner news last week, most of this week's Home Media Magazine was dedicated to the format war, including an editorial plea for the remaining HD DVD studios to start releasing on Blu-ray so we can end this thing once and for all. As for the numbers, other than the YTD numbers starting over for 2008, the other graphs basically mirror what we've been seeing for some time now. It will be interesting to see if HD DVD sales take a nosedive in the coming weeks following Warner Brothers' announcement.
Nielson VideoScan Top 10 for Week Ending 1/6/08
Source: Nielson VideoScan via http://www.homemediamagazine.com/
Well, they skipped the last week of last year and jumped in with the first week of this year. Given HD DVD's next-to-nonexistant release schedule over the last couple of weeks, it's not too surprising that 9 of the top 10 titles are Blu-ray titles. With upcoming Warner titles being released on HD DVD three weeks after their Blu-ray and DVD counterparts (and in limited quantities) top 10 lists showing only Blu-ray titles should be coming very soon.
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