Blu-ray vs. HD DVD: Nielson VideoScan Comparison for Week Ending 4/29/07

 

Every week Home Media Magazine reports the latest Nielson VideoScan numbers for the Blu-ray vs. HD DVD battle.  They include three figures: Weekly, Year-to-date, and Since Inception.  Weekly numbers examine discs sold at retail over the course of just the current week, the YTD numbers look at sales from the first week ending in 2007 to the present, and the since inception numbers show the relative performance of Blu-ray and HD DVD discs since the formats' respective births.

 

Nielson VideoScan Data for Week Ending 4/29/07

Source: Nielson VideoScan via http://www.homemediamagazine.com/

 

Weekly sales: Blu-ray leads HD DVD 71% to 29%, 100:40.8, or 2.45:1

YTD sales: Blu-ray leads HD DVD 68% to 32%, 100:47.1, or 2.13:1

Since Inception sales: Blu-ray leads HD DVD 58% to 42%, 100:72.4, or 1.38:1

 

Nielson VideoScan Top 10 for Week Ending 4/29/07

Source: Nielson VideoScan via http://www.homemediamagazine.com/

To interpret this new chart, understand that for every 100 copies of the top title (rank 1) sold, the index number of the title you are comparing sold.  So, this week, for every 100 copies of "Night at the Museum" on Blu-ray sold, 75.04 copies of "Deja Vu" on Blu-ray sold, etc.

Overall, this was a very good week for Blu-ray, outselling HD DVD nearly 2.5:1, and grabbing 8 of the top 10 discs.  It's somewhat surprising to see older titles like "Black Hawk Down" and "The Departed" on Blu-ray outselling many of the new HD DVD releases.  Hopefully, as the releases start to get pumped out again, the sales ratio will continue to grow.

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