Nielson Videoscan Blu-ray vs. DVD Results for Weeks Ending 9/14 and 9/21

 

In case you didn’t have to look at enough charts due to the campaign season, here’s some that are actually interesting.

Methodology: Due to the disparity between the number of DVDs available vs. Blu-ray Discs available, Nielson VideoScan has chosen to compare only the Top 20 selling DVDs to the Top 20 Blu-ray Discs to track Blu-ray vs. DVD sales.  While this method results in interesting results for comparing the top selling discs on both formats, it is inherently biased towards Blu-ray as it is comparing an equal number of titles on both formats.  Whilst Blu-ray has over 700 titles released in the U.S., DVD has tens of thousands of released titles.

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Source: Nielson VideoScan via www.homemediamagazine.com

Another 8% week.  Blu-ray is hanging around the same point nearly every week lately.  They really need to make some major plays this Q4.

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Source: Nielson VideoScan via www.homemediamagazine.com

Speed Racer topped the sales chart for the week.  If nothing else that explains the lackluster percentage.

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Source: Nielson VideoScan via www.homemediamagazine.com

Say it with me now… 8%.  Shocking… absolutely astounding… ok, boring.  I don’t make the data, I just report

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Source: Nielson VideoScan via www.homemediamagazine.com

The only major surprise in the above charts is that Pan’s Labyrinth, Shoot Em Up, and A Clockwork Orange, all of which have been available on both BD and DVD forever now, sold more on Blu-ray than on DVD. 

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